• Select your ad locations. There are two options available for this selection:
  • Advantage Placements, where ads will be shown to your audience where  middle east mobile number list they are most likely to perform best.
  • Manuals, to specifically choose where you want your ads to be displayed.
• Create your new Instagram ad. Here you can choose the name, ad type, and add  if your site is connected to these platforms creative elements such as images, videos, text, and calls to action.
• Post your ad on Instagram.

Types of ads

There are several types of ads you can take advantage

of on the social network. Let’s take a closer look at some of them:

Image Ads:

• Benefits: They are attractive visual ads that highlight products or  benin businesses directory services.
• Advantages: They facilitate the visual narration of your brand’s story.

Video Ads:

• Benefits: They allow the use of multimedia elements to attract attention.
• Advantages: Greater ability to tell a story and show products in action.

Carousel Ads:

• Benefits: You can display multiple images or videos in a single ad.
• Advantages: Ideal for highlighting product features or telling a more complete story.

Collection Ads:

• Benefits: They combine images and videos to create an interactive shopping experience.
• Advantages: Users can browse and purchase products directly from the ad.

History Announcements:

• Benefits: They are displayed at the top of Instagram stories, increasing visibility.
• Advantages: They generate a sense of urgency and are ideal for temporary promotions.

Ads in Explore:

• Benefits: Reach users who are exploring new content.
• Advantages: They increase visibility and help reach audiences interested in discovering new products.

IGTV Ads:

• Benefits: Targeted at audiences interested in longer video content.
• Advantages: Useful for telling deeper stories or demonstrating the expertise behind the brand.

Shopping Ads:

• Benefits: They allow users to purchase products directly from the platform.
• Advantages: They facilitate the conversion and sale of products efficiently.

Sponsored Stories Ads:

• Benefits: They leverage the story format to increase visibility.
• Advantages: They reach audiences organically, as they integrate with the content of the people they follow.

Publication Promotion Announcements:

• Benefits: Increase the visibility of your regular posts.
• Advantages: They help attract more traffic and followers to your profile.

It’s important to know that each type of Instagram ad has its own advantages and is effective in different situations.

The choice of ad type will depend on your marketing goals and the audience you want to reach, as we’ve explained throughout this article.

Conclusion

Okay, in this article, we learned how advertising on Instagram (Facebook) works, as well as the main advantages of leveraging it, and the types of ads you can use. Without further ado, at Leadsales , we can also help you increase your sales, in this case by up to 3 times. If you’d like to know how, don’t hesitate to contact us .